My Private Jeweler Inc. - Grace Evans, San Diego Private Jeweler

My Private Jeweler, Inc. was founded by Grace M. Evans. Grace provides personalized services to those who appreciate fine jewelry and want to be personally involved in selecting their diamonds and semi-precious stones, designs, and settings - all on a very cost effective basis. Rather than owning inventory and steering you towards what is in stock, My Private Jeweler works differently. Grace listens to her clients needs and desires and provides cost effective access to fine jewelry and/or to have custom jewelry designed and created to meet their own individual desires.

Grace Evans
My Private Jeweler, Inc.

My Private Jeweler, Inc. buys only Gemological Institute of America (GIA) certified diamonds direct from both New York and Los Angeles for the trade only diamond cutters/dealers and buys semi-precious stones from both US and international sources. The design process is guided by the client's personal preferences, or perhaps the replication of a well-known jewelry designer’s work, and is accomplished with the aid of CAD (Computer Aided Design) to both show and experiment with various designs and images. The manufacturing of the setting and the placement of stones is done by one of Los Angeles' finest manufacturing jewelry specialists.

While retail jewelry stores can sometimes offer these same services, they are burdened with significant overheads that result in retail prices that are 200- 300% or more than their jewelry costs to create the illusion of discounts and have ongoing sales promotions.

Not being burdened with the cost of employees, retail space or advertising overheads, My Private Jeweler, Inc. is able to offer fine jewelry and create custom designs, purchase stones and settings at wholesale prices and operate, with markups as low as 15%, while providing and personalized design services with a high level of personal integrity. By focusing on existing personal relationships and a growing base of referral clients, Grace is able to maintain a personal touch with her clients, giving them the attention they need to make the right decisions and remove the assembly line feel that is inherent in retail stores.